In nature, there is a cycle which brings great blessing to the earth. It is known as the hydrological cycle. It takes two process, through evaporation and rainfall. In evaporation, water evaporates from the oceans and lakes, then rises in the air mass and forms clouds. Then the moisture condenses and comes down as rain to water the earth. This makes the land fruitful and productive. The excess rainfall overflows back to the lakes and oceans where it comes from and this process begins again. In business, the products or services you are offering to the market has its cycle that it must follow. The theoretical aspect which also applies in the practical starts from the initiation/development of such a product or service to its introduction, growth, maturity, saturation and decline. Once it gets to the declining stage, the product or service has completed its cycle and must start all over again. This hydrological cycle has to be understood by every business man or woman and anybody that wa...
Your life is your business, make it work!